Guilford High School Athletics
When construction began on a new high school building here in Guilford, the Superintendent of Schools brought us on board to update their existing logo. They were fully committed to keeping the mascot, so we redesigned it without caricatures, and rather focused on eagles’ feathers used by the local Menunkatuck tribe. The new seal can be seen everywhere from the basketball court floor to the lacrosse field, from apparel to yard signs and car decals. We also assisted them off-the-field with strategy and business development.